Podcasts can be a great way to nurture your audience and establish credibility in your industry. Here's how to start one, step-by-step!

Watch this episode instead: https://youtu.be/w9vofCyNzs4

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Links Mentioned:

The Video Lab (self-paced)
https://courses.latashajames.com/courses/video-content-creation 

The Video Lounge (group program)
https://courses.latashajames.com/bundles/the-video-lounge 

Epidemic Sound
http://share.epidemicsound.com/latashajames 

Descript
https://www.descript.com/?lmref=wPzGLQ 

Shure MV7
https://amzn.to/3KTnb9E 

Samson Q2U
https://amzn.to/3w0BDY4 

Canon 80D
https://amzn.to/3FA0ZR7 

Canon M6
https://amzn.to/3wrQPhh

My Socials:

YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1

Instagram: http://instagram.com/thelatashajames

Twitter: http://twitter.com/thelatashajames

TikTok: https://www.tiktok.com/@thelatashajames

My business email: hey@latashajames.com

A tutorial on podcasting - what works and what does not. Featuring Dr. Jack Cush of RheumNow.com

Marnie Chesterton and guests mull over the saga of an AI engineer who believes his chatbot is sentient. Also, climate scientists propose a major leap in earth system modelling, that might cost £250m a year but would bring our predictive power from 100 km to 1km. And the story of a Malaysian Breadfruit species that turns out to be two separate strains - something locals knew all along, but that science had missed.

Philp Ball's latest book, The Book of Minds, explores the work still to be done on our conception of what thinking is, and what it might mean in non-human contexts. Beth Singler is a digital ethnographer - an anthropologist who studies societal reaction to technological advancement. They discuss the story this week that a google AI engineer has been suspended on paid leave from his work with an experimental algorithm called LaMDA. He rather startlingly announced his belief that it had attained sentience, publishing some excerpts from interactions he has experienced with it.

Prof Dame Julia Slingo this week has published a proposal in Nature Climate Change, co-authored with several of the world's greatest climate scientists, for a multinational investment in the next generation of climate models. Currently, models of the global climate have a resolution of something like 100km, a scale which, they suggest, misses some very fundamental physics of the way rain, clouds and storms can form. Zooming into 1km resolution, and including the smaller physical systems will allow scientist to better predict extreme events, and crucially how water interacts in a real way with rising temperatures in different climes.

And can zooming in on taxonomy reveal insights in conservation and biodiversity? Researchers in the US and Malaysia have described a species of breadfruit that has hitherto been considered one species by mainstream science. Locals have long described them as different species, and the genetics proves that view correct. Can more local, granular knowledge help us get a better handle on the conservation status of our planet's biodiversity? Emily Bird Reports.

Presenter Marnie Chesterton Reporter Emily Bird Producer Alex Mansfield

In this episode, Kate Casey joins Jordan to share her strategies for getting celebs to promote their guest interviews on her podcast! 

Thank you, Marie, for your question! You can check out her podcast, Culture and Leadership Connections here: https://www.buzzsprout.com/202666

Guest Kate Casey
Host of Reality Life with Kate Casey, where she interviews the directors, producers, and stars of unscripted television. Follow Kate and her podcast here: linktr.ee/Katecasey

TIPS FOR GUEST PROMOTION:
1. MANAGE YOUR EXPECTATIONS OF GUEST MARKETING

Be mindful that guests are not a marketing team, and they might not share the interview at all! You can prepare the guest by asking them to please share the episode after it publishes, and make sure that the quality of the podcast is good to increase t.

2. COMPLIMENT THE GUEST TO BUILD TRUST & CONFIDENCE

Complimenting starts when you pitch them to come on the show! Tell them after the interview what an amazing job they did and be specific about things they said that were meaningful to you. People want to be appreciated, and a little encouragement goes a long way.

3. PROVIDE QUALITY MATERIALS TO THE GUEST THAT ARE EASY TO SHARE
Ask the guest for a picture of themselves they really like, because if the marketing materials sound great, look great, and are easy to share, the guest is more likely to use them.

Have a question?
Record & submit your question at podinbox.com/buzzsprout to be featured on a future episode!

Podcasting Q&A is hosted by Jordan Blair @jordanpods.

Send us Fan Mail

Have a topic or question we should address on a future episode? Text us or email the Buzzsprout Podcaster Success Team at support@buzzsprout.com.

Keep podcasting!

In Podnews today: Some unexpected data from Apple Podcasts; some updates from Patreon; a little more action but also more conversation from Acast

Visit https://podnews.net/update/ratings-are-down for all the links, and to get our newsletter.

Image: Florian Schmetz

Do you have a podcasting hobby or a podcasting business!

Check out episode 280 of Podcasting Business School to learn about what steps you need to start taking to be able to LOVE your show like a hobby AND build it like a business.

This is day one of our Podcasting Business Workshop Week. Stay tuned for four more episodes all about building your podcasting business!

*****

Registration for the Podcasting Business Bootcamp BETA group is OPEN and bootcamp starts on 7.18.22.

GET SIGNED UP!

Explore YouTube changes with Michael Stelzner and Diana Gladney.

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