Over the last few decades, Apple has produced some of the most recognizable sounds ever made. In this episode, the Apple design team pulls back the curtain on their sound design philosophy and process, from the evolution of the classic “Tritone” alert, to the surprising origins of the Apple Watch sounds, to the inspiration behind the latest notification tones. Featuring Billy Sorrentino, Hugo Verweij and Kelly Jacklin.

Twenty Thousand Hertz is produced by Defacto Sound.

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Episode transcript, music, and credits can be found here: www.20k.org/episodes/the-sound-of-apple

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Nilay talks with Twitter’s Head of Consumer Product, Keyvon Beykpour about what it took to reset the team towards growth, how he decides what to prioritize, and what the timelines for success look like on different projects. They also talk about moderation, of course.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Verge's Nilay Patel, Alex Cranz, and David Pierce discuss the vibe shift that is happening on social media and the communal internet.

Further reading:

• Instagram’s upcoming Twitter competitor shown in leaked screenshots
• Facebook, Fosstodon & The Fediverse
• Daring Fireball: Not That Kind of 'Open'
• Daring Fireball: More on Preemptively Blocking Facebook’s Imminent ActivityPub Entry
• It's September, Forever
• Mark Zuckerberg agrees to Elon Musk cage match challenge 
• Reddit removed moderators behind the latest protests before restoring a few of them
• Reddit says it’s ‘not acceptable’ for communities to go NSFW in protest
• Google Pixel Tablet review: the dock makes all the difference
• Apple reportedly has fitness features for the Vision Pro we haven’t seen yet
• Easily replaceable phone batteries might be back, and I’m here for it
• Gary Vaynerchuk is 'petrified' of Slack
• TikTok COO V. Pappas has reportedly quit
• Microsoft is hiking the price of Xbox Series X and Xbox Game Pass
• DPReview will live, actually — under new ownership

Email us at vergecast@theverge.com or call us at 866-VERGE11, we love hearing from you.

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About this episode: This week we have Ernie Smith, a veteran in the newsletter space. Ernie has been running his newsletter Tedium for over six years and is also the founder of the Newsletter Nerds Facebook group. In this episode, we discuss what makes a newsletter successful, his newsletter tech stack, and the future of newsletters.

Episode Sponsor: EmailOctopus

Newsletter Crew Membership (25% discount): Join here

Newsletter Crew Membership Benefits: Click here

What is a DKIM record?: https://newslettercrew.com/what-is-a-dkim-record/

Show Notes & Insights:

• A successful newsletter has a good sense of it's own identity. You know what you're going to get when you read it.
• A newsletter is one of those mediums where you can mold it to whatever makes sense for your audience. There isn't one successful structure or type of newsletter.
• Over the years of running your newsletter, your tech stack will change and mold to what you need. Don't be afraid to switch when you need to.
• The best email service provider for any newsletter is the one that makes the most sense for your newsletter.
• How hands-on do you want to be with the tech of your newsletter? That should be a critical point in choosing the right ESP.
• The scope of a newsletter is the big difference compared to a traditional publication.
• There haven't been many improvements to email or reading email 5 years ago. For example, the process of writing emails still requires the use of tables, which is really resource-heavy code wise.
• There is still room for newsletters and there's still room for newsletters to evolve.
• Newsletters aren't going anywhere and will keep becoming more and more popular as the creator economy booms.

Newsletter + Guest Info:

• Ernie Smith: https://twitter.com/ShortFormErnie
• Tedium: https://tedium.co/
• Newsletter Nerds: https://www.facebook.com/groups/NewsletterNerds

Other Resources:

• The State of Email Design Stinks
  
  

While Alex was away, Matthew interviewed developer Greg Pierce, creator of Drafts and the x-callback-url spec that kicked off deeper interest in iOS automation.

The show starts with  the basics of deep linking & how URLs are traditionally used, before diving into the good stuff straight from the source.

Greg explains the benefits and drawbacks of early mobile automation, plus potential adoption of what’s soon to come, then covers how he’s using the new Siri Shortcuts capabilities alongside his own automation app Drafts.

He also has thoughts on ways to extend Siri Shortcuts to run from other apps, plus sneaks in some details about what’s coming to Drafts for Mac.
Then Matthew is embarrassed he doesn’t know JavaScript but commits to learning some new tricks, plus shares how almost everything he’s done has gone through Drafts at one point.

Look for updates Drafts for iOS and Mac coming this fall with iOS 13 and macOS Catalina – make sure to sign up for a Drafts Pro subscription too, because it’s well worth your money and you get to support a great guy like Greg too.

Links from the show:

• GetDrafts.com
• Drafts for iOS
• Drafts for Mac
• Action Directory
• Drafts Community
• Getting Started with Drafts
• Drafts reference
• AgileTortoise.com
• x-callback-url spec
• MacStories archive of Drafts coverage

Find us elsewhere:

• Supercomputer (@_supercomputer)
• @_supercomputer on Instagram
• Alex Cox (@AlexCox)
• Alex's podcasts Two-Headed Girl, Roboism, and The Robot & The Unicorn
• Matthew Cassinelli (@mattcassinelli)
• Matthew on YouTube and Twitch
• Matthew's website

In the inaugural meeting of the Software Club, David and Stephen talk about Drafts and their use of the application. Then they are joined by Drafts developer Greg Pierce to talk about the app's community of users and more.

This episode of Mac Power Users is sponsored by:

• Sanebox: Stop drowning in email!
• TextExpander: Get 20% off with this link and type more with less effort! Expand short abbreviations into longer bits of text, even fill-ins, with TextExpander.
• Fitbod: Get stronger, faster with a fitness plan that fits you. Get 25% off your membership.
• Electric: Unbury yourself from IT tasks. Get a free pair of Beats Solo3 Wireless Headphones when you schedule a meeting.

Guest Starring:

Greg Pierce

Links and Show Notes:

Sign up for the MPU email newsletter and join the MPU forums.

More Power Users: Ad-free episodes with regular bonus segments

Submit Feedback

“Local Integrated Software Architecture” graphic tee by 512 Pixels

Mac Power Users #519: Workflows with Greg Pierce - Relay FM

Capturing Text with Drafts - MacSparky

Greg Pierce (@agiletortoise) / Twitter

Drafts - Where Text Starts

Themes - Drafts User Guide

10 Years of Drafts

Shortcuts - Drafts User Guide

Drafts Pro - Drafts User Guide

Home | x-callback-url

Drafts Community

Default Folder X

Reflex

A pizzeria owner in Kansas realizes that DoorDash is hijacking his pizzas. A Lyft driver conquers the streets of San Francisco until he unwittingly puts his family in danger. A Shipt shopper in Denton, Texas tries to crack the code of the delivery app that is slashing his pay. This week, Host Latif Nasser, Producer Becca Bressler, and Philosophy Professor Barry Lam dive into the ins and outs of a new and growing part of our world: the gig economy. Special thanks to, Julie Wernau, Drew Ambrogi, David Condos, David Pickerell, Cory Doctorow, Katherine Mangu-Ward, Coby McDonald, Bret Jaspers, Peter Haden, Bill Pollock, Tanya Chawla, and Mateo Schimpf.

Episode Credits:

Reported by Becca Bressler, Latif Nasser, and Barry LamProduced by Becca Bressler, Eli Cohen, and Sindhu Gnanasambandan.Original music and sound design contributed by Jeremy Bloom and Becca Bressler.Mixing help from Arianne Wack Fact-checking by Natalie Middleton Edited by Pat Walters

CITATIONSArticles:Subscribe to Ranjan Roy's newsletter, Margins, here.

Jeffrey’s story was originally reported by Lauren Smiley for WIRED. Check out her piece for an even more in-depth look at his life as a gig driver.

Audio:Check out Barry Lam’s podcast Hi-Phi Nation, a show about philosophy that turns stories into ideas. 

Our newsletter comes out every Wednesday. It includes short essays, recommendations, and details about other ways to interact with the show. Sign up (https://radiolab.org/newsletter)!Radiolab is supported by listeners like you. Support Radiolab by becoming a member of The Lab (https://members.radiolab.org/) today.Follow our show on Instagram, Twitter and Facebook @radiolab, and share your thoughts with us by emailing radiolab@wnyc.org.

Leadership support for Radiolab’s science programming is provided by the Gordon and Betty Moore Foundation, Science Sandbox, a Simons Foundation Initiative, and the John Templeton Foundation. Foundational support for Radiolab was provided by the Alfred P. Sloan Foundation.

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